About us

it all began with a passion for pins and a dash of creativity. Fuelled by the amusing adventures of jojo and her cherished companion boo, our brand emerged as a celebration of playful storytelling.

From bustling city streets to the serene landscapes of far-off lands, jojoboo embarked on a journey like no other. Whether skateboarding through urban neighborhoods or donning traditional kimonos in Japan, their escapades knew no bounds. Along the way, they encountered a delightful array of animal friends and cultural wonders, inspiring our imaginative charms.

 

jojoboo charmz for everyone and every milestone

Our 18-carat fine gold jewels are handmade for the young and young at heart. So, whether you're mini in size or just bursting with playful spirit, our pins, bracelets, and necklaces are here to be your canvas.